If people sign up to cashback websites they could be inviting a large amount of email marketing, so they should set up an alternate email address, says an expert.
Consumers should set up a separate email address when they take advantage of some special offers so that they do not get "bombarded" with email marketing, according to an industry expert.
Jasmine Birtles, founder of Moneymagpie.com and television presenter, claimed that when a person signs up to a promotional offer such as a cashback site, there is the chance they will be sent a lot of emails.
"They make their money through traffic and through reselling your data to other companies, which is why it is really important to come up with a separate email address," she explained.
Ms Birtles recommended setting up a free email address using a company such as Hotmail or Yahoo!, since even a website that does not pass on details to other companies will still send out at least one email a week.
Recent research by Kelkoo showed that 40 per cent of people have never used a cashback site before.
23/10/2009
Posts
No comments:
Post a Comment