Saturday, March 7, 2009

Free Energy Drink

Toward the end of last year we completed a short video to promote the Energy Drink from Euroshopper. Now, they are offering a free energy drink as a result of a site promotion that we also worked on for them.

So if you would like a free energy drink - from your local Euroshopper store (use the store finder on the site) just register your email address on the site and you will be downloading your free energy drink voucher before you know it!

Enjoy it with compliments from Euroshopper.

Tuesday, February 3, 2009

Weboptimiser in 2008, the year that was

Our Research and Development really paid dividends in 2008. Although it continues, we covered a lot of ground, with new processes for SEO, PPC and Social Media. In terms of SEO and PPC we have seen client results exceed the 100% growth mark - since we took over. In terms of positions, lets say we even surprised our clients... All of which bodes well for 2009 as despite the turn down, our clients are still with us and many now spend even more. We definitely take this opportunity to thank them all, lets have some fun in 2009 too!

We were preparing for a Plus market listing over the year, to be ready for our January 2009 year end results and now we are here we discover that whilst our results are in, we do not really want to get listed after all, as there does not appear to be a lot of money around to invest. Our eyes and ears are still open of course, but right now, it is all hands on deck focusing on making 2009 the next big year.

We managed to rebuild our site twice and not only maintain positions but also gain new ones, so obviously that was a good outcome too. Not like we want to make it easy for ourselves, but we have further plans for change in 2009... We also launched a good number of other sites during 2009 too. So it seems that launching new sites is inescapably, part of our DNA.

Last year the charity that we supported was Crisis, and this year we hope to assist The British Heart Foundation. We also helped to raise the profile of the Federation of Small Business too, where we met David Bellamy and a few others. Of course this year, we even had Gordon Brown visit us! It's all happening! Barrack Obama has been invited...

We take pride in our team, especially in the current climate. Every one of them helps us to run a profitable, trading businesses which we are intent on growing. Our research and development efforts further determined how we would further develop the company into a web 2.0 player - there is a lot more of that to come in 2009, watch this space (literally - we will make all announcements through this blog) or follow Weboptimiser on Twitter. Our growth forecast key metric is based on achieving just 1%. So we just need a little bit of luck to tilt substantially, we have everything to play for!

Our client base was diverse enough that the business hardly faltered in 2009. As a result of cost savings early in the year our profits actually increased. We end the year in a good position, profitable results and a good client spread.

We continue to learn. We were particularly excited by a visit from Gordon Brown on the 19th of January to launch an initiative that should put more working capital into our hands. Watch the video if you can, not only is Gordon Brown shown in our offices, the No.10 team included our MD David White on screen for the first 6 seconds and Conrad Swailes, our CEO later on. Gordon Brown agrees with David White and pitches the plan. There is not many people who can say that Gordon Brown agrees with them!

Thursday, January 29, 2009

Social Media at Weboptimiser

We have been delivering social media solutions for some time - years - it is just that back then it was not called Social Media.

We know it looks like we are jumping on the band wagon. We are! We are joining the crowd, why not? Interestingly for our clients all social media campaigns are driven by search. There is an amazing the volume of discussions covering search and pay per click in the social media space, so we just could not ignore it anymore. It feels like we are coming out! there it is, we are in the social media business - we also have a main content page on our website for it too!

We plan to use this page to make some further announcements of recent large client signings, we will add more Social Media top tips and we hope to introduce some new widgets too. So watch this page for more information - and don't forget to visit, see you soon.

Monday, January 26, 2009

Be a Weboptimiser VIP at the Enterprise Bar 28th January - this Wednesday

Networking for all!

VIPs get three in one: Growth, Social Business (sponsored by Vizards Tweedle) and Social Media + SEO sponsored by yours truly, Weboptimiser.

All held in the upstairs Bar at The Black Horse, 6 Rathbone Place, Soho, London W1T 1HL (Tottenham Court Tube map: http://tinyurl.com/cxrpz6 ) this Wednesday - the 28th from 6 till 9, or stay longer if you wish...

Just let us know you want to come and we will put you at the top of the VIP guest list.

Be a Weboptimiser VIP at the Enterprise Bar 28th January - this Wednesday

Networking for all!

VIPs get three in one: Growth, Social Business (sponsored by Vizards Tweedle) and Social Media + SEO sponsored by yours truly, Weboptimiser.

All held in the upstairs Bar at The Black Horse, 6 Rathbone Place, Soho, London W1T 1HL (Tottenham Court Tube map: http://tinyurl.com/cxrpz6 ) this Wednesday - the 28th from 6 till 9, or stay longer if you wish...

Just let us know you want to come and we will put you at the top of the VIP guest list.

Thursday, January 22, 2009

Gordon Brown visits Weboptimiser video

Just click on the posts link to see what David White said to Gordon Brown, video features our CEO Conrad Swailes and staff from PPC, SEO and Social Media teams

Monday, January 19, 2009

Gordon Brown visited Weboptimiser today

We were honoured and delighted to receive a call from the PMs Press Office to ask if we would mind if Gordon Brown could come along and visit us in our offices. His press secretary arrived with a policeman to check us out in advance and once the all clear was given the camera crew and entourage arrived.

We are not sure whether the footage of the event will ever be shown - probably on our website - we were asked not to film ourselves, although we were fully equiped with our HD camera crew although we have been promised the footage. We will see.

What was most interesting though was to meet Mr Brown and to see how human he was, he generously talked to the team taking an interest in what they did and he seemed to have a genuine understanding as to what search engine marketing was.

After his walk about he sat down and talked to the directors of Weboptimiser. Gordon spoke about the latest extension of the loan gaurantee scheme and how it applied not only to start ups, but to established companies such as ours too. In addition we learnt that the amounts available ranged from a few thousand to a Million and that the period of payback was flexible too - whether a few weeks or a few years.

That evening David White MD and founder of Weboptimiser was invited to discuss the PM's visit on SKY news.